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When Hollister saw that its archived styles were gaining popularity on resale sites and apps such as TikTok and Instagram, the brand knew it had to take action.
For Hollister’s 25th anniversary, the retailer celebrated this milestone by relaunching some of its most iconic Y2K silhouettes so fans and followers won’t have to spend an arm and a leg on its vintage wears. No changes. No alterations. Just pure unadulterated Y2K nostalgia. The limited-edition launch is comprised of 22 women’s styles, including tees, dresses, hoodies and shorts, all priced between $14.95 and $49.95.
Tie-Back Henley Babydoll Top in Rose
A pink babydoll top with long sleeves in pink.
Strapless Tie Waist Babydoll Top in Navy Blue
A strapless babydoll top with a tie at the waist.
There are also items for the men — 16 pieces to be exact — including denim, tees, hoodies and shorts with prices ranging from $24.95 to $59.95. Sizing options range from XS to XXL. Whether you’re a die-hard fan of the brand or you’re just in the market for cute, vintage-inspired clothing, this capsule was meant for you.
“To celebrate our history, we wanted to bring back the styles that put Hollister on the map 25 years ago,” said Kelly Hall, svp merchandising & design, in a statement. “We’re excited to see how customers style these pieces today, years after their original debut.”
One of our favorite offerings is the Tie-Back Henley Babydoll Top. The style is reminiscent of pieces worn in shows such as Pretty Little Liars, The L Word and True Blood, accompanied by the perfect pair of straight-leg skinny jeans and Converse. You’ve got three colorways to choose from, Navy Blue, Heather Gray and, our favorite, Rose. The style encapsulates the obsession with preppy and girly aesthetics that exploded in the 2000s, a la the long skinny sleeves and the feminine flared hem. You can shop the top for $29.95 now. Retailing for $24.95, the Strapless Tie Waist Babydoll Top also creates the same effect, but with a more carefree, beachier vibe.
Button-Through Icon Shirt in Navy Blue Plaid
A plaid flannel shirt in navy blue and white.
Waffle-Lined Logo Graphic Zip-Up Hoodie in Light Heather Gray
A graphic zip-up hoodie.
The men’s Waffle-Lined Newport Beach Graphic Zip-Up Hoodie is also a winner in our book. Just looking at it gives us flashbacks to back-to-school shopping in high school, clamoring to get the best outfits for our first day. The aforementioned hoodie retails for $59.95 and comes in a distressed Washed Navy and light heather gray. Both styles incorporate beach aesthetics and come with a hood, drawstrings, a zipper closure and front-facing pockets.
We also can’t forget to mention the very Aquamarine and Zoey 101 Button-Through Icon Shirt. An icon indeed, this plaid flannel was everywhere in the 2000s, becoming a pop-culture staple. Both the navy blue flannel and Cloud White offerings are equipped with button-up quarter-length sleeves, a collared neckline and Hollister’s ever-recognizable seagull logo fixed to the breast pocket. Both styles retail for $39.95 and would pair nicely with boot-cut jeans..
High-Rise Medium Wash Flare Jeans in Medium
Boot-cut jeans in a light wash.
Hermosa Dark Wash Relaxed Bootcut Jeans in Dark
Dark wash boot-cut denim
Speaking of jeans, Hollister’s High-Rise Medium Wash Flare Jeans are a blast from the past. While we’ve become accustomed to looser denim silhouettes, the 2000s were all about skin-tight, low-rise and the popular boot-cut style. The flared hem on these pants creates shape, separating them from modern silhouettes.
We can envision these jeans worn with a lacy cami and ballet flats to really lean into those 2000s vibes. You can snag these jeans on sale now for $29. The men’s Hermosa Dark Wash Relaxed Bootcut Jeans also give the same effect for just $59.95. The look is carefree and tons of fun, especially when worn with a belt chain and flip-flops.