The Ministry of Information and Broadcasting has put a ban on OTT platforms like Ullu TV, Desiflix, ALTT and others due to vulgar content. Ekta Kapoor has now issued statement around ALTT.
The Ministry of Information and Broadcasting has banned 24 apps and websites that shared bold and obscene content. Some of them were promoting soft adult content. OTT platforms like Ullu TV, Desiflix, Boomex, Navarasa Lite, Gulab App, Kangan App, Bull App, Jalva App, ShowHit, Wow Entertainment, Look Entertainment, Hitprime, Feneo, ShowX, Sol Talkies, ALTT and others were banned by the government. However, everyone was talking about Ekta Kapoor‘s ALTT app and opened up about the company suffering a loss of about Rs 900 crore. Earlier, it was known as ALT Balaji, but later changed to ALTT. It was launched in 2017. It was also said that Balaji Telefilms has a valuation of Alt Digital Media Entertainment worth Rs 1209 crore and was owned by Ekta Kapoor and mother, Shobha Kapoor.
Ekta Kapoor’s official statement on ALTT
However, Ekta Kapoor has now issued a statement about the ban on ALTT and her association with the app. She took to Instagram to share a note. She captioned it, “To whomsoever it may concern.” The statement read, “Balaji Telefilms Limited, listed on the BSE and NSE, is a professionally run media organization and following the recent amalgamation of ALT Digital Media Entertainment Ltd. (previously its wholly owned subsidiary) duly approved by the Hon’ble NCLT, it operates ALTT wef June 20, 2025.”
“Media reports have been in circulation about ALTT being disabled by the authorities, however, contrary to such reports, Ms. Ekta Kapoor and Mrs. Shobha Kapoor are not associated in any capacity whatsoever with ALTT and they had stepped down from their association with ALTT way back in June 2021. Any insinuation contrary to the above facts is strongly denied and media is requested to report the accurate facts. Balaji Telefilms Limited is fully compliant of all applicable laws and continues to operate its business with the highest standards of corporate governance, “it concluded.
Take a look at the post:
Ekta Kapoor is also in the news after the return of Kyunki Saas Bhi Kabhi Bahu Thi was announced. The producer is bringing back Smriti Irani as Tulsi. The show is starting from July 29.
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