Luxaflex offers world’s first window furnishing fabric made using plastic collected from shorelines
Global window coverings leader Luxaflex®, is celebrating a significant milestone in sustainability. Through its partnership with materials innovator Bionic®, Luxaflex® is turning plastic waste collected from the world’s beaches and waterways into high-quality, stylish window coverings. The program is an international collaboration with Luxaflex® parent company Hunter?Douglas, Bionic® and the Waterkeeper Alliance.
According to CSIRO, around 90 tonnes of primary materials are extracted each year to meet global demands for plastic products and staggeringly only 9 per cent of this is recycled[1]. With an estimated 14 million tonnes of microplastics accumulated on the seafloor[2], disrupting marine ecosystems and contributing to one of the planet’s most pressing environmental crises, tackling this issue at scale requires innovation, collaboration and action.
Luxaflex® Equascreen is the world’s first fabric made using 50% recycled ocean-bound plastic, designed specifically for interior blinds such as Luxaflex® Roller and Panel Glide Blinds. Plastic is collected in 37 countries through a global network of clean-up initiatives supported by the Waterkeeper Alliance, then sorted, processed, and spun into Bionic® FLX yarn. This yarn is used to create sustainable, functional, and elegant solar-control fabrics that reduce glare, provide UV protection, and help regulate indoor temperatures without compromising on design. The fabric is Cradle to Cradle Certified
, PVC-free, halogen-free, andOeko- Tex® Certified, meeting global standards for health, recyclability, and circular design.
Since the program’s inception in 2019, over 40 tonnes of ocean-bound plastic have been repurposed into Luxaflex® Equascreen fabrics demonstrating how waste can be turned into beauty, and environmental degradation into purposeful design.
“With Luxaflex® Equascreen, we’ve proven that it’s possible to merge sustainable innovation with home comfort and style,” said Diana Altiparmakova, Head of Product and Marketing, Luxaflex Window Fashions. “We’re proud to lead the way globally, showing that businesses can be part of the solution not the problem. The initiative is also testament to the power of partnerships, with local communities empowered through collection programs that generate both environmental and economic impact.”
In Australia, over 130,000 tonnes of plastic leak into the environment every year [3], which is equivalent to more than 5,000 shipping containers. The program has found eager uptake among eco-conscious homeowners, designers, and architects seeking sustainable alternatives that don’t compromise on performance or aesthetics.
“Australian homeowners are increasingly seeking products that align with their values,” said Altiparmakova. “With Luxaflex Equascreen, they can create beautiful interiors while also contributing to a cleaner planet. It’s a win for design and a win for the oceans.”
Whether it’s a minimalist Roller Blind for a coastal retreat or practical Panel Glide Blinds for a family home, the range offers premium design, with the added benefit of helping to reduce marine plastic pollution.
“Importantly, we wanted to create a fabric that didn’t just do good, but looked good. Luxaflex® Equascreen proves you don’t need to compromise on style to make sustainable choices for your home. From the fabric texture to the tonal palette, we’ve designed this range to complement modern interiors.”
Available in a range of soft neutrals, calming greys, and sun-washed tones, the Equascreen colour palette draws inspiration from nature including dune, seafoam, and snow. The weave delivers a tactile, textured look that adds depth and dimension to any room.
This initiative is part of a wider sustainability movement across the Luxaflex® product portfolio, which includes blinds made from recycled polyester in the energy efficient honeycomb Duette® Shades range, and a newly added range called Thea for the Luxaflex® Pirouette® Shadings range.
“Window furnishings are often overlooked when it comes to sustainable design. But they’re critical, not just in helping to regulate a home’s energy use, but in setting the tone for a space,” Altiparmakova said. “The fact that Luxaflex® transforms global plastic waste into stylish, high-performance window coverings means Australian homeowners can make a difference from the comfort of their home.”
For further information visit www.luxaflex.com.au
About LUXAFLEX® Window Fashions
Luxaflex® Window Fashions is a market-leading brand, offering the nation’s largest range of quality window coverings for inside and outside the home. The suite of products includes blinds, shutters, soft shades and awnings – all with a focus on innovation, durability and style.
Luxaflex® window coverings provide optimal light control and privacy, are easy to maintain, and remain at the cutting edge of design and technology. The brand consistently plays to its unique strengths of superior quality and rich heritage, while constantly innovating to ensure it stays ahead of interior decorating trends.
Most products are still manufactured in Australia, and the brand has unprecedented access to the best window coverings research and development from the US and Europe, ensuring continuing evolution and product excellence.
Luxaflex® Window Fashions products have been sold and supported by the Hunter Douglas Group in Australia since 1954.
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